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The spread of the single ATM software environment around the world

 

Every bank CEO knows that bank branches are an expensive way of servicing their customers. However, banks have been reluctant to move customers away from the branch to alternative channels such as the ATM and risk losing the all-important customer “touch” opportunity. The increasing sophistication of the ATM, though, now enables the bank CEO to have it both ways – reduce cost and provide a personalised service at the same time. How is that possible?

 

 

 

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